/* The context travels: one source, one person, one confirmed action. */
.phone-version .hero{grid-template-columns:1.2fr 1fr;gap:50px;padding-block:32px 68px;align-items:center}.phone-version .hero-copy{padding-top:0}.phone-version .hero h1{font-size:clamp(48px,4.8vw,70px);max-width:17ch}.phone-version .hero-description{max-width:40ch;line-height:1.65}.phone-world{margin:0;display:flex;justify-content:center;min-width:0}.campaign-phone{width:360px;height:594px;padding:7px;border:1px solid #927ca3;background:#21162b;border-radius:38px;box-shadow:0 24px 50px #170d2633}.phone-screen{height:100%;border-radius:31px;background:var(--paper);color:var(--ink);overflow:hidden;display:flex;flex-direction:column;transition:background 1s ease}.phone-top{height:27px;flex-shrink:0;display:flex;justify-content:space-between;align-items:center;padding-inline:23px;font-size:10px;font-weight:700;position:relative}.phone-top i{position:absolute;left:50%;transform:translateX(-50%);width:65px;height:12px;border-radius:10px;background:#21162b}.journey-head{height:57px;padding:10px 18px;display:flex;align-items:center;justify-content:space-between;gap:10px;font-size:13px;font-weight:600;border-bottom:1px solid #33213f20;flex-shrink:0}.source-token{display:flex;align-items:center;gap:7px;background:var(--apricot);padding:7px 10px;border-radius:18px;font-size:11px;white-space:nowrap;transition:background .8s,transform .8s}.source-token i{width:6px;height:6px;background:var(--ink);border-radius:50%}.journey-stage{flex:1;min-height:0;position:relative;margin:0 18px}.campaign-shot,.conversation-shot,.connection-shot,.outcome-shot{position:absolute;inset:0;opacity:0;pointer-events:none;transition:opacity .5s,transform .8s cubic-bezier(.22,.8,.24,1);transform:translateY(14px)}.campaign-shot{padding-top:18px}.campaign-poster{background:var(--apricot);padding:12px 18px 22px;border-radius:3px 24px 3px 24px;overflow:hidden}.campaign-poster svg{width:calc(100% + 36px);margin-left:-18px;height:145px;display:block}.ribbon-back,.ribbon-front{fill:none;stroke:var(--ink);stroke-width:23}.ribbon-front{stroke:var(--butter);stroke-width:19;stroke-dasharray:550;stroke-dashoffset:550}.campaign-poster h3{font-size:35px;line-height:1.05;margin-top:9px}.campaign-poster>span{display:block;font-size:11px;margin-top:17px}.ad-action{margin-top:12px;padding:12px 16px;display:flex;justify-content:space-between;border-radius:3px 16px 3px 16px;background:var(--ink);color:var(--paper);font-size:14px;font-weight:600;position:relative}.touch-point{position:absolute;width:30px;height:30px;border:2px solid var(--butter);border-radius:50%;right:8px;top:8px;opacity:0}.conversation-shot{padding-top:20px}.bubble{max-width:90%;padding:12px 15px;background:#e4d8ef;font-size:14px;line-height:1.45;border-radius:3px 18px 18px 18px;margin-bottom:11px;opacity:0;transform:translateY(10px);transition:opacity .4s,transform .5s}.incoming{margin-left:auto;background:var(--ink);color:var(--paper);border-radius:18px 3px 18px 18px}.reply-choice{background:var(--butter);margin-left:auto;width:86%;padding:11px 15px;border-radius:18px 3px 18px 18px;display:flex;justify-content:space-between;font-size:14px;opacity:0;transform:translateY(10px);transition:opacity .4s,transform .5s}.email-question{margin-top:13px}.connection-shot,.outcome-shot{padding-top:23px}.connection-shot h3,.outcome-shot h3{font-size:31px;line-height:1.08}.connection-shot>p,.outcome-shot>p{font-size:12px;margin-top:9px}.person-record{position:absolute;top:var(--email-top,252px);right:0;width:88%;border-radius:18px 3px 18px 18px;background:var(--ink);color:var(--paper);padding:12px 14px;opacity:0;transform:translateY(10px);transition:top 1.1s cubic-bezier(.22,.8,.24,1),width 1.1s,border-radius 1.1s,background .8s,color .8s,transform .6s,opacity .4s;z-index:2}.person-main{display:flex;align-items:center;gap:10px}.person-main>div{min-width:0}.person-main strong,.person-avatar,.record-check{display:none}.person-main div>span{font-size:14px;display:block}.person-context,.person-outcome{max-height:0;overflow:hidden;opacity:0;transition:max-height .9s,opacity .7s,padding .9s}.person-context span{display:block;font-size:12px;line-height:1.6}.person-outcome{font-size:13px;font-weight:700}.booking-slot{position:absolute;top:282px;width:100%;padding:14px 16px;background:var(--paper);border:1px solid #9f88b4;border-radius:3px 18px 3px 18px;opacity:0;transform:translateY(12px);transition:opacity .6s,transform .7s}.booking-slot>span:first-child{font-size:11px;display:block}.booking-slot strong{font-size:18px;font-weight:600;display:block}.slot-check{position:absolute;right:14px;top:22px;display:grid;place-items:center;border-radius:50%;width:30px;height:30px;background:var(--butter);opacity:0;transform:scale(.5);transition:opacity .4s,transform .5s}.outcome-route{position:absolute;top:275px;width:100%;font-size:13px}.outcome-route>span{display:inline-block;color:var(--lilac);font-size:11px}.outcome-route svg{display:block;width:100%;height:58px;fill:none;stroke:var(--butter);stroke-width:2;}.outcome-route strong{display:block;color:var(--butter);margin-left:16px;font-size:15px}.journey-caption{position:absolute;bottom:10px;width:100%;font-size:12px;text-align:center;transition:color .8s}.journey-player{padding:2px 18px;display:flex;align-items:center;justify-content:space-between;flex-shrink:0}.journey-player>span{font-size:11px;opacity:.65}.journey-player>div{display:flex;gap:8px}.journey-player button{background:none;color:inherit;border:0;padding:8px;min-height:44px;font-size:11px}.journey-disclaimer{font-size:9px;line-height:1.4;text-align:center;padding:0 12px 14px;opacity:.65;flex-shrink:0}
[data-beat="0"] .campaign-shot,[data-beat="1"] .conversation-shot,[data-beat="2"] .connection-shot,[data-beat="3"] .outcome-shot{opacity:1;transform:none}[data-beat="0"] .ribbon-front{animation:thread-draw 1.8s .2s both}.is-tapped .touch-point{animation:tap .8s both}.is-shown{opacity:1!important;transform:none!important}[data-beat="2"]{background:var(--lilac)}[data-beat="2"] .person-record,[data-beat="3"] .person-record{top:133px;width:100%;border-radius:3px 18px 3px 18px;background:var(--paper);color:var(--ink);opacity:1;transform:none;padding:16px}[data-beat="2"] .person-main strong,[data-beat="3"] .person-main strong{display:block;font-size:17px}[data-beat="2"] .person-avatar,[data-beat="3"] .person-avatar{display:grid;place-items:center;background:var(--butter);color:var(--ink);width:34px;height:34px;border-radius:50%;font-size:14px;flex-shrink:0}[data-beat="2"] .person-main div>span,[data-beat="3"] .person-main div>span{font-size:12px}[data-beat="2"] .person-context{max-height:65px;opacity:1;padding-top:12px}.has-slot .booking-slot{opacity:1;transform:none}.is-booked .slot-check{opacity:1;transform:none}[data-beat="3"]{background:var(--ink);color:var(--paper)}[data-beat="3"] .source-token{background:var(--butter);color:var(--ink)}[data-beat="3"] .person-outcome{max-height:50px;opacity:1;padding-top:12px}[data-beat="3"] .person-outcome span{float:right}.return-line{stroke-dasharray:1;stroke-dashoffset:1}.return-tip{opacity:0}[data-beat="3"] .return-line{animation:thread-draw 1.5s .3s both}[data-beat="3"] .return-tip{animation:tip-reveal .2s 1.7s both}@keyframes tip-reveal{to{opacity:1}}.is-paused *{animation-play-state:paused!important}@keyframes thread-draw{to{stroke-dashoffset:0}}@keyframes tap{0%{opacity:0;transform:scale(1.3)}40%{opacity:1;transform:scale(.7)}100%{opacity:0;transform:scale(1.5)}}
.build-section{background:var(--lilac);color:var(--ink);padding-block:80px}.build-layout{display:grid;grid-template-columns:1fr 1fr;gap:90px}.build-layout>div>p{max-width:39ch;margin-top:24px;font-size:17px;line-height:1.7}.build-list{margin:0}.build-list>div{padding:23px 0;border-top:1px solid #ac93c0}.build-list>div:first-child{padding-top:0;border:0}.build-list dt{font:600 27px/1.2 var(--display);letter-spacing:-.03em}.build-list dd{margin:10px 0 0;font-size:15px;line-height:1.7;max-width:44ch}
@media(max-width:900px){.phone-version .hero{gap:30px;grid-template-columns:1fr 1fr}.phone-version .hero h1{font-size:46px}.campaign-phone{width:320px}.phone-version .hero-description{font-size:16px}.build-layout{gap:40px}}@media(max-width:680px){.phone-version .hero{display:flex;flex-direction:column;gap:26px;padding-block:18px 38px;align-items:stretch}.phone-version .hero h1{font-size:clamp(34px,8.8vw,48px);max-width:19ch}.phone-version .hero-description{font-size:14px;line-height:1.6;margin-top:16px;max-width:43ch}.phone-version .hero-action{margin-top:18px;display:flex;gap:14px;align-items:center;max-width:none}.phone-version .hero-action .button{font-size:12px;min-height:48px;padding:10px 14px;gap:15px;flex-shrink:0}.phone-version .hero-action>p{font-size:10px;line-height:1.5;margin:0;max-width:19ch}.campaign-phone{width:320px;height:548px;border-radius:32px}.phone-screen{border-radius:25px}.phone-top{height:23px}.journey-head{height:48px;font-size:12px;padding-inline:14px}.journey-stage{margin-inline:14px}.campaign-poster svg{height:119px}.campaign-poster h3{font-size:32px}.campaign-poster>span{margin-top:12px}.conversation-shot{padding-top:16px}.bubble{font-size:14px;padding:10px 13px;margin-bottom:9px}.reply-choice{font-size:13px;padding:10px 13px}.person-record{top:var(--email-top,235px)}.connection-shot h3,.outcome-shot h3{font-size:29px}[data-beat="2"] .person-record,[data-beat="3"] .person-record{top:125px}.booking-slot{top:267px;padding:11px 14px}.outcome-route{top:260px}.journey-caption{font-size:11px;bottom:7px}.journey-disclaimer{font-size:8px;padding-bottom:10px}.build-section{padding-block:45px}.build-layout{display:block}.build-layout h2{font-size:37px}.build-layout>div>p{font-size:15px;margin-top:18px}.build-list{margin-top:32px}.build-list dt{font-size:25px}.build-list dd{font-size:14px}}
@media(max-width:360px){.campaign-phone{width:280px}.phone-version .hero-action{flex-wrap:wrap}.phone-version .hero-action>p{max-width:30ch}.source-token{font-size:10px;padding:6px 8px}.campaign-poster h3{font-size:29px}.connection-shot h3,.outcome-shot h3{font-size:26px}.bubble{font-size:13px}.person-record{top:var(--email-top,235px)}.journey-caption{font-size:10px}}
@media(prefers-reduced-motion:reduce){.phone-screen *{animation:none!important;transition:none!important}.return-line{stroke-dashoffset:0}.return-tip{opacity:1}}

@media(max-width:680px){.phone-version .hero-action .button{width:auto;min-width:210px;flex-shrink:1}.phone-version .hero-action{display:block}.phone-version .hero-action .button{font-size:13px}.phone-world{margin-top:0}.campaign-poster h3{font-size:29px}}

@media(max-width:680px){.outcome-route svg{height:48px}}

.review-tools{position:fixed;bottom:12px;left:12px;z-index:20;background:var(--paper);color:var(--ink);padding:8px 12px;border:1px solid var(--ink);border-radius:8px;font-size:12px}.review-tools select{margin-left:8px;max-width:170px}.is-reviewing *{transition:none!important;animation:none!important}.is-reviewing .return-line{stroke-dashoffset:0}.is-reviewing .return-tip{opacity:1}.is-reviewing .ribbon-front{stroke-dashoffset:0}

.campaign-poster h3{font-size:29px}@media(max-width:360px){.campaign-poster h3{font-size:24px}}
/* Keep tablet composition explicit; shared homepage rules use a stacked hero. */
@media(min-width:681px){.phone-version .hero{display:grid}.phone-version .hero-action .button{width:auto;max-width:100%}}
/* Clear the previous panel before the next heading appears. The contact stays. */
.campaign-shot,.conversation-shot,.connection-shot,.outcome-shot{transition:opacity .15s ease,transform .65s cubic-bezier(.22,.8,.24,1)}
[data-beat="0"] .campaign-shot,[data-beat="1"] .conversation-shot,[data-beat="2"] .connection-shot,[data-beat="3"] .outcome-shot{transition:opacity .35s .15s ease,transform .65s .15s cubic-bezier(.22,.8,.24,1)}
@media(min-width:681px) and (max-width:900px){.phone-version .hero h1{font-size:clamp(34px,4.6vw,42px)}.phone-version .hero-description{font-size:15px;line-height:1.65}.build-layout{display:block}.build-layout h2{font-size:42px}.build-layout>div>p{max-width:48ch}.build-list{margin-top:32px;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}.build-list>div,.build-list>div:first-child{border-top:1px solid #ac93c0;padding-top:20px}.build-list dt{font-size:24px}.build-list dd{font-size:14px}}
html:has(.review-tools){scroll-behavior:auto}

/* Campaign result: the creative becomes evidence, not a decorative return arrow. */
[data-beat="3"]{background:var(--butter);color:var(--ink)}
[data-beat="3"] .source-token{background:var(--apricot);color:var(--ink)}
.outcome-shot{padding-top:24px}
.outcome-shot h3{font-size:60px;line-height:.97;letter-spacing:-.055em;position:relative}
.outcome-shot>p{font-size:13px;line-height:1.65;margin-top:14px;max-width:24ch}
.result-creative{position:absolute;right:0;top:18px;width:78px;height:78px;transform:rotate(7deg);transform-origin:center}
.result-creative svg{display:block;width:100%;height:100%}
.result-link{position:absolute;top:186px;left:0;width:100%}
.result-link svg{width:100%;height:54px;display:block;overflow:visible}
.result-link path{fill:none;stroke:var(--ink);stroke-width:1.5;stroke-dasharray:1;stroke-dashoffset:1}
.result-link circle{fill:var(--ink);opacity:0}
[data-beat="3"] .result-link path{animation:thread-draw 1.2s .7s both}
[data-beat="3"] .result-link circle{animation:tip-reveal .2s 1.8s both}
[data-beat="3"] .person-record{top:244px;background:var(--ink);color:var(--paper);border-radius:3px 18px 3px 18px}
[data-beat="3"] .person-avatar{background:var(--apricot);color:var(--ink)}
[data-beat="3"] .person-outcome{border-top:1px solid #796389;margin-top:13px;padding-top:10px;max-height:45px;font-size:12px}
[data-beat="3"] .person-outcome .result-date{float:none;font-weight:400}
[data-beat="3"] .journey-caption{font-size:11px}
.is-reviewing .result-link path{stroke-dashoffset:0}.is-reviewing .result-link circle{opacity:1}
@media(max-width:680px){.outcome-shot h3{font-size:56px}.result-creative{width:70px;height:70px;top:20px}.result-link{top:177px}[data-beat="3"] .person-record{top:231px}.outcome-shot>p{font-size:12px}[data-beat="3"] .journey-caption{font-size:10px}}
@media(max-width:360px){.outcome-shot h3{font-size:52px}.result-creative{width:64px;height:64px}.result-link{top:166px}[data-beat="3"] .person-record{top:220px}}
@media(prefers-reduced-motion:reduce){.result-link path{stroke-dashoffset:0}.result-link circle{opacity:1}}

[data-beat="3"] .person-record{top:222px}@media(max-width:680px){[data-beat="3"] .person-record{top:209px}}@media(max-width:360px){[data-beat="3"] .person-record{top:200px}}
[data-beat="3"] .result-creative{animation:creative-settle .8s .25s both}
@keyframes creative-settle{from{opacity:0;transform:translateY(-8px) rotate(-5deg) scale(.85)}to{opacity:1;transform:rotate(7deg)}}

/* Hardware is a separate layer: the complete film stays on the glass. */
.phone-world{perspective:1400px;padding:20px 8px 24px;position:relative;isolation:isolate}
.campaign-phone{position:relative;flex-shrink:0;border:0;padding:10px;border-radius:44px;background:#100c17;transform:rotateY(-17deg) rotateX(4deg) rotateZ(5deg);transform-style:preserve-3d;box-shadow:9px 3px 0 -1px #75637e,12px 4px 0 -1px #211729,24px 30px 46px #160e2b55,0 2px 4px #110b2080}
.device-rim{position:absolute;inset:0;width:100%;height:100%;z-index:5;pointer-events:none;border-radius:inherit}
.phone-screen{position:relative;border-radius:34px;box-shadow:inset 0 0 0 1px #ffffff20}
.phone-screen::after{content:"";position:absolute;inset:0;z-index:4;border-radius:inherit;pointer-events:none;background:linear-gradient(112deg,#ffffff0c 0%,#ffffff03 26%,transparent 43%);box-shadow:inset 0 0 0 1px #ffffff14}
.phone-top{height:35px;padding-inline:22px;font-size:10px}
.phone-top .camera-island{width:74px;height:20px;top:7px;background:#100c17;box-shadow:0 1px 0 #ffffff15}
.camera-island svg{width:100%;height:100%;display:block}
.device-status{width:44px;height:12px;display:block}
.device-buttons{position:absolute;right:-10px;top:139px;width:4px;height:62px;border-radius:0 3px 3px 0;background:linear-gradient(90deg,#312338,#b3a2c2 50%,#594566);box-shadow:1px 0 0 #1d1426;transform:translateZ(-1px)}
.device-buttons::before,.device-buttons::after{content:"";position:absolute;left:-353px;width:3px;background:linear-gradient(90deg,#baa9c9,#493454);border-radius:2px 0 0 2px}
.device-buttons::before{top:-34px;height:24px}.device-buttons::after{top:16px;height:65px}
.journey-disclaimer{padding-bottom:20px}
.journey-disclaimer::after{content:"";position:absolute;bottom:7px;left:50%;transform:translateX(-50%);height:3px;width:88px;border-radius:4px;background:currentColor;opacity:.65}
@media(min-width:901px){.phone-version .hero{gap:60px;padding-top:42px;padding-bottom:76px}}
@media(min-width:681px) and (max-width:900px){.phone-world{padding-inline:0}.campaign-phone{transform:rotateY(-12deg) rotateX(3deg) rotateZ(3deg)}.device-buttons::before,.device-buttons::after{left:-313px}}
@media(max-width:680px){.phone-world{padding:16px 8px 22px;margin-top:8px}.campaign-phone{border-radius:40px;transform:rotateY(-9deg) rotateX(3deg) rotateZ(3deg);box-shadow:6px 2px 0 -1px #75637e,9px 3px 0 -1px #211729,17px 22px 35px #160e2b55}.phone-screen{border-radius:30px}.phone-top{height:31px}.phone-top .camera-island{top:5px}.device-buttons::before,.device-buttons::after{left:-313px}.journey-disclaimer{padding-bottom:18px}}
@media(max-width:360px){.campaign-phone{transform:rotateY(-6deg) rotateX(2deg) rotateZ(2deg)}.device-buttons::before,.device-buttons::after{left:-273px}}

/* Photographic light plate: foliage stays off-camera, only its shadow is visible. */
.phone-version .hero{position:relative;isolation:isolate}
.phone-version .hero::before{content:"";position:absolute;z-index:-1;pointer-events:none;top:-108px;bottom:0;left:50%;width:100vw;transform:translateX(-50%);background:linear-gradient(180deg,#33213f66,transparent 18%),linear-gradient(0deg,var(--ink) 0%,#33213f00 27%),linear-gradient(90deg,#33213f99,transparent 58%),url('images/dappled-light-photo.webp') center top / cover no-repeat;opacity:.9}
.phone-version .header{position:relative;z-index:1}
@media(max-width:680px){.phone-version .hero::before{top:-80px;background:linear-gradient(0deg,var(--ink),#33213f00 20%),linear-gradient(180deg,#33213fcc,transparent 68%),url('images/dappled-light-photo.webp') 67% top / auto 100% no-repeat;opacity:.75}}

/* Tint the light plate, then diffuse it behind a continuous frosted surface. */
.phone-version .hero::before{background-color:#9886a8;background-blend-mode:normal,normal,normal,multiply;opacity:.68}
.phone-version .hero::after{content:"";position:absolute;pointer-events:none;z-index:-1;top:-108px;bottom:0;left:50%;width:100vw;transform:translateX(-50%);backdrop-filter:blur(12px) saturate(.8);-webkit-backdrop-filter:blur(12px) saturate(.8);background:linear-gradient(115deg,#d8c7ed06,transparent 45%,#d8c7ed03);mask-image:linear-gradient(to bottom,#000 75%,transparent);-webkit-mask-image:linear-gradient(to bottom,#000 75%,transparent)}
@media(max-width:680px){.phone-version .hero::before{background-blend-mode:normal,normal,multiply;opacity:.58}.phone-version .hero::after{top:-80px;backdrop-filter:blur(9px) saturate(.8);-webkit-backdrop-filter:blur(9px) saturate(.8)}}

/* Fine etched glass: broad, quiet reflection with a barely visible micrograin. */
.phone-screen::after{background:linear-gradient(116deg,#ffffff24 0%,#ffffff10 24%,#ffffff03 46%,transparent 62%,#bda9ce08 100%);box-shadow:inset 0 0 0 1px #ffffff38,inset 2px 0 5px #ffffff12;backdrop-filter:contrast(.98);-webkit-backdrop-filter:contrast(.98)}
.phone-screen::before{content:"";position:absolute;inset:0;z-index:5;border-radius:inherit;pointer-events:none;background-image:url("images/screen-micrograin.svg");background-size:160px 160px;mix-blend-mode:soft-light;opacity:.055}

/* Reversible lighting study: remove .phone-dapple to return to clean matte glass. */
.phone-dapple{position:absolute;inset:0;z-index:6;pointer-events:none;border-radius:inherit;background:url('images/dappled-light-photo.webp') 76% 15% / auto 120% no-repeat;filter:grayscale(1) brightness(2) contrast(1.2) blur(5px);mix-blend-mode:multiply;opacity:.1;mask-image:linear-gradient(145deg,transparent 4%,#000 30%,#0009 63%,transparent 92%);-webkit-mask-image:linear-gradient(145deg,transparent 4%,#000 30%,#0009 63%,transparent 92%)}