/* Campaign folios: source, exchange and outcome share a contour and a source stamp. */
.phone-version .hero{grid-template-columns:1fr 1fr;gap:5%;padding-block:64px 94px;min-height:760px}.phone-version .hero h1{font-size:clamp(52px,5.5vw,82px);max-width:12ch;letter-spacing:-.045em;line-height:1.02}.phone-version .hero-description{max-width:39ch;font-size:17px;line-height:1.75}.folio-world{height:640px;align-items:center;justify-content:flex-end;perspective:1800px}.campaign-folio-art{position:absolute;inset:35px 55px 38px -22px;transform:rotate(-8deg);border-radius:8px;overflow:hidden;box-shadow:0 30px 50px #160d2930}.campaign-folio-art>svg{width:100%;height:100%;object-fit:cover}.folio-art-label{position:absolute;left:26px;top:28px;color:#33213f}.folio-art-label span{font-size:10px;letter-spacing:.04em}.folio-art-label strong{display:block;font:600 37px/1 var(--display);margin-top:12px;letter-spacing:-.03em}.folio-world .campaign-phone{width:320px;height:594px;transform:rotateY(-15deg) rotateZ(6deg);margin-right:2px}.folio-world::before{display:none}.folio-world .campaign-phone .phone-screen{font-size:12px}.journey-editorial{display:flex;justify-content:space-between;gap:60px;align-items:end;margin-bottom:65px}.journey-editorial h2,.measurement-editorial h2{font:600 clamp(38px,4.4vw,64px)/1.04 var(--display);letter-spacing:-.04em}.journey-editorial>p{font-size:16px;line-height:1.75;max-width:37ch}.thread-board{position:relative;display:grid;grid-template-columns:repeat(4,1fr);gap:40px;isolation:isolate}.thread-board article{min-width:0}.thread-route{position:absolute;left:0;top:80px;width:100%;height:160px;z-index:-1;overflow:visible}.thread-route path{fill:none;stroke:#9076a5;stroke-width:2;stroke-linecap:round}.thread-board h4{font:600 20px/1.2 var(--display);letter-spacing:-.02em;margin:27px 0 10px}.thread-board article>p{font-size:12px;line-height:1.8;max-width:27ch;color:#665171}.source-print{height:265px;background:#eb947e;padding:20px;overflow:hidden;position:relative;transform:rotate(-4deg);border-radius:3px;box-shadow:5px 7px 0 #33213f12}.source-print svg{width:calc(100% + 40px);margin:-20px -20px 10px;height:145px}.source-print span{font-size:10px}.source-print h3{font:600 28px/1.05 var(--display);letter-spacing:-.03em;margin-top:9px}.exchange-fragments{height:265px;display:flex;flex-direction:column;justify-content:center;gap:16px}.exchange-fragments>span,.exchange-fragments>strong{padding:16px;font-size:12px;line-height:1.6;font-weight:500;background:#f6f0fa;border-radius:4px 20px 20px 20px;box-shadow:0 4px 0 #33213f0a}.exchange-fragments>span:nth-child(2){background:#33213f;color:#f6f0fa;margin-left:20px;border-radius:20px 4px 20px 20px}.exchange-fragments>strong{background:#f3cd75;align-self:end;border-radius:20px 4px 20px 20px}.context-slip,.outcome-slip{height:265px;padding:24px 20px;display:flex;flex-direction:column;background:#f6f0fa;box-shadow:4px 6px 0 #33213f12;transform:rotate(3deg)}.context-slip{border-top:4px solid #33213f}.source-id{font:500 10px/1.6 var(--body);border-bottom:1px solid #33213f25;padding-bottom:12px;letter-spacing:.025em}.context-slip strong{font:600 36px var(--display);margin-top:27px}.context-slip>span:not(.source-id){font-size:11px;line-height:1.8;margin-top:8px}.outcome-slip{background:#f3cd75;transform:rotate(-2deg);border-radius:3px 30px 3px 3px}.outcome-slip svg{width:35px;height:35px;margin-top:25px;fill:none;stroke:#33213f;stroke-width:1.8}.outcome-slip strong{font:600 32px/1.1 var(--display);letter-spacing:-.04em;margin-top:11px}.outcome-slip>span:last-child{font-size:10px;line-height:1.6;margin-top:12px}.thread-limit{font-size:10px;color:#715d80;margin-top:39px;line-height:1.7}.measurement-editorial{display:grid;grid-template-columns:1.5fr 1fr;gap:90px;align-items:end;margin-bottom:42px}.measurement-editorial>div>p{font-size:16px;line-height:1.7;max-width:42ch;margin-top:23px}.measurement-caveat{font-size:12px;line-height:1.9;max-width:38ch;color:#775e85;padding-bottom:4px}.attribution-folio{background:#e5d7ee;border:1px solid #33213f15;padding:30px 38px 25px;border-radius:4px 36px 4px 4px}.folio-source-tag{display:flex;justify-content:space-between;gap:20px;border-bottom:1px solid #33213f25;padding-bottom:17px;align-items:center;font-size:10px;color:#775e85}.folio-source-tag .source-id{border:0;padding:0;color:#33213f}.attribution-row{display:grid;grid-template-columns:1fr 40px 1.15fr 40px 1.15fr;align-items:center;gap:20px;padding-top:29px}.attribution-row>div{min-height:225px;padding:24px;position:relative}.record-origin{background:#eb947e;overflow:hidden;border-radius:3px 26px 3px 3px}.record-person{background:#f6f0fa;border-top:3px solid #33213f}.record-result{background:#f3cd75;border-radius:3px 26px 3px 3px}.attribution-row>div>span:first-child{font-size:10px;line-height:1.6;display:block}.attribution-row strong{font:600 30px/1.1 var(--display);letter-spacing:-.03em;display:block;margin-top:20px}.attribution-row p{font-size:11px;line-height:1.8;margin-top:14px}.record-origin svg{width:120px;height:70px;margin-top:13px;display:block}.record-join{font-size:27px;align-self:center;text-align:center}.record-source{font-size:10px;display:block;border-top:1px solid #33213f25;padding-top:13px;margin-top:20px}.attribution-return svg{width:100%;height:35px;fill:none;stroke:#775e85;stroke-width:1.5}.attribution-return>span{display:block;text-align:center;font-size:11px;color:#665171;margin-top:3px}.delivery-section{padding-block:80px}.delivery-workshop{display:grid;grid-template-columns:1fr 1.25fr;gap:12%}.workshop-byline>span{font-size:11px;color:#d8c7ed}.workshop-byline h2{font:500 clamp(38px,4vw,56px)/1.08 var(--display);letter-spacing:-.035em;margin-top:23px}.workshop-byline p{font-size:14px;line-height:1.9;color:#cbb9d9;max-width:34ch;margin-top:23px}.workshop-byline a{font-size:12px;display:inline-block;margin-top:25px;text-underline-offset:7px;color:#f3cd75}.ledger-steps{list-style:none;padding:0;margin:0}.ledger-steps li{display:grid;grid-template-columns:35px 1fr;gap:15px;border-top:1px solid #d8c7ed33;padding-block:23px}.ledger-steps li>span{font-size:10px;color:#f3cd75;padding-top:6px}.ledger-steps h3{font:500 26px/1.2 var(--display);letter-spacing:-.02em}.ledger-steps p{font-size:12px;line-height:1.8;color:#cbb9d9;margin-top:8px}.launch-excerpt{background:#d8c7ed;color:#33213f;padding:20px 24px;transform:rotate(-1deg);margin-top:14px}.launch-excerpt>span{font-size:10px}.launch-excerpt p{font-size:12px;line-height:1.9;margin-top:9px}.launch-excerpt i{color:#775e85;font-style:normal;padding-inline:7px}.closing-layout{display:grid;grid-template-columns:1fr 1fr;align-items:center;gap:12%;min-height:360px}.closing-brief-art{position:relative;inset:auto;width:100%;height:330px;overflow:hidden;isolation:isolate}.closing-brief-art>svg:first-child{display:block;position:absolute;inset:0;width:100%;height:100%}.starting-brief{position:absolute;inset:40px 36px 42px 85px;background:#f6f0fa;color:#33213f;transform:rotate(5deg);padding:25px;box-shadow:5px 7px 0 #1a102940;border-top:4px solid #eb947e}.starting-brief>span{font-size:10px;display:block}.starting-brief strong{display:block;font:600 35px/1.1 var(--display);letter-spacing:-.03em;margin-block:26px}.starting-brief>span:last-child{border-top:1px solid #33213f30;padding-top:14px;line-height:1.7}.phone-version .hero::after{pointer-events:none}.thread-board article{transition:transform .45s cubic-bezier(.2,.8,.2,1)}.thread-board article:hover{transform:translateY(-6px)}
@media(max-width:1000px){.phone-version .hero{gap:4%;min-height:670px}.phone-version .hero h1{font-size:55px}.folio-world{height:580px}.folio-world .campaign-phone{width:300px;height:570px}.campaign-folio-art{inset:50px 55px 45px -5px}.folio-art-label{left:18px;top:20px}.folio-art-label strong{font-size:29px}.thread-board{gap:24px}.source-print{padding:16px}.source-print h3{font-size:25px}.context-slip,.outcome-slip{padding:20px 16px}.measurement-editorial{gap:45px}.attribution-folio{padding-inline:24px}.attribution-row{gap:12px;grid-template-columns:1fr 20px 1.1fr 20px 1.1fr}.attribution-row>div{padding:20px 16px}.attribution-row strong{font-size:25px}.starting-brief{inset:40px 20px 42px 55px;padding:21px}.starting-brief strong{font-size:30px}}
@media(max-width:760px){.phone-version .hero{grid-template-columns:1fr;padding-block:32px 50px;gap:25px}.phone-version .hero h1{font-size:clamp(44px,11.5vw,63px);max-width:14ch}.phone-version .hero-description{font-size:14px}.folio-world{height:560px;max-width:430px;width:100%;justify-self:center}.folio-world .campaign-phone{width:300px;height:548px;transform:rotate(3deg)!important;margin-right:8px}.campaign-folio-art{inset:32px 53px 22px 0;transform:rotate(-6deg)}.folio-art-label{display:none}.journey-editorial{display:block;margin-bottom:32px}.journey-editorial h2,.measurement-editorial h2{font-size:38px}.journey-editorial>p{font-size:14px;margin-top:20px;max-width:38ch}.thread-board{grid-template-columns:1fr;gap:25px}.thread-route{display:none}.thread-board article{display:grid;grid-template-columns:46% 1fr;gap:0 20px;align-items:center;position:relative}.thread-board article>div{grid-row:span 2;height:210px}.thread-board h4{margin:0;align-self:end;font-size:20px}.thread-board article>p{align-self:start;font-size:11px;margin-top:10px}.source-print h3{font-size:25px}.source-print svg{height:95px}.context-slip strong{font-size:30px;margin-top:18px}.context-slip>span:not(.source-id){font-size:10px}.outcome-slip strong{font-size:27px}.outcome-slip svg{margin-top:15px;width:30px}.exchange-fragments{gap:10px}.exchange-fragments>span,.exchange-fragments>strong{font-size:10px;padding:12px}.exchange-fragments>span:nth-child(2){margin-left:8px}.source-id{font-size:9px}.thread-limit{margin-top:28px}.measurement-editorial{display:block;margin-bottom:28px}.measurement-editorial>div>p{font-size:14px;margin-top:20px}.measurement-caveat{font-size:10px;margin-top:20px;max-width:45ch}.attribution-folio{padding:22px 20px;border-radius:4px 25px 4px 4px}.folio-source-tag{font-size:9px;gap:12px}.attribution-row{display:flex;flex-direction:column;gap:0;padding-top:23px;align-items:stretch}.attribution-row>div{min-height:0;padding:22px}.record-origin svg{position:absolute;right:-13px;top:45px;width:125px;height:85px;opacity:.8}.record-origin strong,.record-origin p{position:relative;z-index:1}.attribution-row strong{font-size:29px;margin-top:12px}.record-join{transform:rotate(90deg);font-size:24px;line-height:40px}.record-source{margin-top:14px;font-size:10px}.attribution-row p{margin-top:10px;font-size:11px}.attribution-return{display:none}.delivery-section{padding-block:48px}.delivery-workshop{grid-template-columns:1fr;gap:32px}.workshop-byline h2{font-size:38px;margin-top:17px}.workshop-byline p{font-size:13px;max-width:40ch;margin-top:18px}.ledger-steps li{padding-block:20px}.ledger-steps h3{font-size:24px}.launch-excerpt{padding:19px}.launch-excerpt p{font-size:11px}.closing-section{padding-block:48px 30px}.closing-layout{display:block}.closing-brief-art{width:100%;height:280px;margin:20px 0 0}.closing-brief-art>svg:first-child{display:block;position:absolute;inset:0;width:100%;height:100%}.starting-brief{inset:25px 22px 35px 60px;padding:20px}.starting-brief strong{font-size:30px;margin-block:23px}.starting-brief>span{font-size:9px}.thread-board article:hover{transform:none}}
@media(prefers-reduced-motion:reduce){.thread-board article{transition:none}.thread-board article:hover{transform:none}}
/* Reading sizes remain deliberate rather than miniature dashboard labels. */
.thread-board article>p{font-size:14px;line-height:1.7}.thread-board h4{font-size:22px}.context-slip>span:not(.source-id),.outcome-slip>span:last-child{font-size:12px}.source-id,.source-print span{font-size:11px}.attribution-row p{font-size:13px}.attribution-row>div>span:first-child,.record-source{font-size:11px}.ledger-steps p{font-size:14px}.thread-limit{font-size:11px}.folio-art-label{max-width:170px}
@media(max-width:1000px) and (min-width:761px){.folio-art-label{display:none}}
@media(max-width:760px){.thread-board article>p{font-size:12px}.thread-board h4{font-size:20px}.context-slip>span:not(.source-id),.outcome-slip>span:last-child{font-size:11px}.source-id,.source-print span{font-size:10px}.attribution-row p{font-size:12px}.ledger-steps p{font-size:13px}.thread-limit{font-size:10px}}
/* Creative, operational record and brief have different typographic roles. */
.journey-editorial h2,.measurement-editorial h2{font-weight:450;letter-spacing:-.035em}.thread-board h4,.attribution-row strong,.ledger-steps h3{font-family:var(--body);font-weight:600;letter-spacing:-.035em}.folio-art-label strong{font-weight:450}.campaign-folio-art{inset:55px 45px 64px -32px}.folio-art-label{top:25px}.folio-world .campaign-poster svg>path:last-child{display:block!important}.attribution-folio{background:#f6f0fa;border:1px solid #33213f35;border-radius:0;padding:30px 36px;box-shadow:7px 7px 0 #d8c7ed55}.attribution-row{grid-template-columns:.85fr 26px .85fr 26px 1.35fr;gap:20px}.attribution-row>div{padding:20px 0;min-height:245px}.record-origin,.record-person{background:none;border-radius:0;border-top:0}.record-origin svg{background:#eb947e;width:96px;height:65px;border-radius:3px}.record-result{background:#d8c7ed!important;padding:25px!important;border-radius:0}.record-result strong{font:500 40px/1.08 var(--display);margin-top:25px}.record-result .record-source{border-bottom:1px solid #33213f25;padding-bottom:13px}.record-origin strong,.record-person strong{font-size:24px}.starting-brief strong{font:500 25px/1.1 var(--body);margin-block:19px}.starting-brief dl{margin:0}.starting-brief dl>div{border-top:1px solid #33213f26;padding-block:11px}.starting-brief dt{font-size:9px;color:#775e85}.starting-brief dd{font-size:12px;margin:3px 0 0}.starting-brief{inset:19px 36px 20px 85px}.thread-route path{stroke:#775e85;stroke-width:2.5}.thread-board .source-id{color:#6f4050;border-color:#eb947e80}.thread-orb{fill:#eb947e;stroke:#33213f;stroke-width:2}
@media(max-width:760px){.phone-version .header{min-height:90px}.phone-version .hero{padding-block:23px 35px;gap:15px}.phone-version .hero-description{font-size:13px;line-height:1.7;margin-top:17px}.phone-version .hero h1{font-size:41px}.hero-fit{margin-top:10px!important}.folio-world{height:465px;justify-content:center}.folio-world .campaign-phone{width:280px;height:548px;position:absolute;top:-13px;transform:scale(.82) rotate(3deg)!important;transform-origin:top right;right:0;margin:0}.campaign-folio-art{inset:25px 98px 33px -8px;transform:rotate(-6deg)}.folio-art-label{display:block;left:15px;top:15px;max-width:110px}.folio-art-label span{font-size:8px}.folio-art-label strong{font-size:25px}.thread-board{padding-left:22px}.thread-board::before{content:'';position:absolute;left:0;top:90px;bottom:130px;border-left:2px solid #9076a5}.thread-board article::before{content:'';position:absolute;left:-26px;top:100px;width:8px;height:8px;background:#eb947e;border:1px solid #33213f;border-radius:50%}.thread-board article{grid-template-columns:49% 1fr;gap:0 17px}.thread-board article>div{height:210px}.thread-board h4{font-size:19px}.thread-board article>p{font-size:12px}.attribution-folio{padding:22px 19px}.attribution-row{display:grid;grid-template-columns:1fr 1fr;gap:0 22px;align-items:start}.attribution-row>div{min-height:0;padding-block:10px 22px}.record-join{display:none}.record-result{grid-column:1/-1;padding:24px!important}.record-origin svg{position:static;width:90px;height:60px;margin-top:15px;opacity:1}.record-person p{overflow-wrap:anywhere}.record-person strong,.record-origin strong{font-size:23px}.attribution-row>div>span:first-child{font-size:10px}.record-result strong{font-size:38px}.attribution-return{display:block;padding-top:16px}.attribution-return svg{height:25px}.attribution-return>span{font-size:10px}.starting-brief{inset:8px 12px 8px 46px;padding:20px}.starting-brief strong{font-size:23px;margin-block:16px}.starting-brief dl>div{padding-block:9px}.closing-brief-art{height:285px}.folio-source-tag .source-id{max-width:15ch}.folio-source-tag>span:last-child{text-align:right}}
.source-transfer{position:absolute;top:0;left:0;z-index:9;pointer-events:none;font-size:10px;background:#eb947e;color:#33213f;border-radius:16px;padding:6px 9px;box-shadow:0 3px 8px #33213f20}.retained-source{color:#eb947e;border-top:1px solid #d8c7ed40;padding-top:7px;margin-top:7px;font-size:10px!important}.phone-screen{position:relative}.campaign-folio-art svg{transform:scale(1.15);transform-origin:50% 45%}
@media(max-width:760px){.folio-world{height:405px}.folio-world .campaign-phone{transform:scale(.72) rotate(3deg)!important;right:-4px;top:3px}.campaign-folio-art{inset:28px 75px 26px 0}.phone-version .hero{gap:8px}.thread-board .exchange-fragments>span,.thread-board .exchange-fragments>strong{font-size:11px}}
.campaign-folio-art{inset:50px 85px 55px -18px;transform:rotate(-7deg);border-radius:3px}.campaign-folio-art svg{transform:none;display:block;object-fit:cover}.folio-art-label{display:block!important;left:24px;top:25px;max-width:180px}.folio-art-label strong{font:450 35px/1.05 var(--display);letter-spacing:-.02em;margin-top:15px}.folio-art-label span{font-size:10px}.folio-world .campaign-phone{margin-right:-5px}
@media(max-width:1000px) and (min-width:761px){.folio-art-label strong{font-size:25px}.folio-art-label{left:16px;top:23px;max-width:100px}.campaign-folio-art{inset:50px 55px 50px -10px}}
@media(max-width:760px){.campaign-folio-art{inset:22px 79px 25px 0;transform:rotate(-5deg)}.folio-art-label{left:16px;top:20px;max-width:100px}.folio-art-label strong{font-size:24px;margin-top:12px}.folio-art-label span{font-size:8px}.campaign-folio-art svg{width:100%;height:100%;object-fit:cover;object-position:left center}}
.campaign-folio-art{background:#eb947e}.folio-art-label{z-index:1;left:35px}.retained-source{color:#6b4056}
@media(max-width:760px){.folio-art-label{left:17px}.folio-art-label strong{font-size:22px}}
/* Three roles: campaign statement, editorial thought, precise system annotation. */
.phone-version{--editorial:Georgia,'Times New Roman',serif;--annotation:'SFMono-Regular',Consolas,monospace}.phone-version .hero h1{font-weight:500;letter-spacing:-.04em;max-width:12ch}.phone-version .hero h1 em,.journey-editorial h2 em,.measurement-editorial h2 em{font-family:var(--editorial);font-weight:400;font-style:italic;letter-spacing:-.055em}.journey-editorial h2,.measurement-editorial h2{font-weight:400;line-height:1.08}.folio-art-label strong{font-family:var(--editorial);font-weight:400;font-style:italic;font-size:38px;letter-spacing:-.055em}.source-print h3{font:400 31px/1.05 var(--editorial);letter-spacing:-.05em}.folio-world .campaign-poster h3{font:400 32px/1.06 var(--editorial);letter-spacing:-.045em}.source-id,.folio-source-tag,.record-source,.launch-excerpt>span,.ledger-steps li>span,.starting-brief dt{font-family:var(--annotation);font-size:10px;letter-spacing:-.02em}.thread-board h4{font:600 20px/1.3 var(--body);letter-spacing:-.03em}.workshop-byline h2{font-weight:400;letter-spacing:-.025em}.starting-brief strong{font:400 27px/1.1 var(--editorial);letter-spacing:-.035em}.source-print,.starting-brief{background-image:repeating-linear-gradient(0deg,transparent,transparent 2px,#33213f03 2px,#33213f03 3px);box-shadow:1px 1px 0 #f6f0fa55,5px 7px 0 #33213f12,0 16px 28px #33213f0c}.campaign-folio-art::after{content:'';position:absolute;inset:0;pointer-events:none;background:linear-gradient(115deg,#ffffff14,transparent 30%,#33213f0a),repeating-linear-gradient(0deg,transparent 0px,transparent 2px,#33213f03 2px,#33213f03 3px);border:1px solid #f6f0fa35}.phone-version .investment-copy h2{font-weight:450}.investment-price strong{font-family:var(--body);font-weight:600;letter-spacing:-.06em}
@media(max-width:760px){.phone-version .hero h1{font-size:42px;line-height:1.08}.phone-version .hero h1 em{letter-spacing:-.05em}.journey-editorial h2,.measurement-editorial h2{font-size:37px}.folio-art-label strong{font-size:26px}.source-print h3{font-size:27px}.folio-world .campaign-poster h3{font-size:29px}.source-id,.folio-source-tag,.record-source,.launch-excerpt>span,.starting-brief dt{font-size:9px}.thread-board h4{font-size:18px}.starting-brief strong{font-size:24px}}
.phone-version .hero h1 em{white-space:nowrap}
@media(max-width:360px){.phone-version .hero h1{font-size:38px}}
/* Section defect pass: geometry follows the object; content determines paper height. */
.folio-world .campaign-phone{--case-width:320px}.folio-world .device-buttons::before,.folio-world .device-buttons::after{left:calc(-1 * var(--case-width) - 10px)}
.closing-brief-art{height:auto;min-height:390px;overflow:visible;padding:28px 32px 30px 68px}.closing-brief-art>svg:first-child{display:block;position:absolute;inset:0;width:100%;height:100%;overflow:visible;z-index:-1}.starting-brief{position:relative;inset:auto;min-height:0;height:auto;width:100%;padding:26px 27px 30px;transform:rotate(3deg);margin:0;box-shadow:0 1px 0 #ffffff66,5px 7px 0 #1a102933,0 14px 24px #1a102926}.starting-brief strong{margin-block:22px}.starting-brief dl>div:last-child{padding-bottom:0}.closing-email{display:inline-flex;align-items:center;gap:10px;text-decoration:none;border-bottom:1px solid #d8c7ed80;padding-bottom:3px}.closing-email span{border:0;text-decoration:none}.thread-route{display:none}.thread-board article{position:relative}.thread-board article:not(:last-child)::after{content:'→';position:absolute;right:-30px;top:112px;font:400 23px/1 var(--body);color:#775e85}.source-print svg{display:block;background:#eb947e;overflow:hidden}.launch-excerpt ul{list-style:none;margin:10px 0 0;padding:0}.launch-excerpt li{font-size:12px;line-height:1.65;padding:7px 0 7px 20px;position:relative}.launch-excerpt li::before{content:'↳';position:absolute;left:0;color:#775e85}.attribution-return{padding-top:17px}.attribution-return>span{font-size:11px;margin:0;text-align:left;padding-left:0}.record-source{border-bottom:0!important}.record-result .record-source{padding-bottom:0}
@media(max-width:1000px) and (min-width:761px){.folio-world .campaign-phone{--case-width:300px}.closing-brief-art{padding:25px 15px 28px 35px;min-height:380px}.starting-brief{padding:24px 22px 29px}.thread-board article:not(:last-child)::after{right:-20px;font-size:18px}}
@media(max-width:760px){.folio-world .campaign-phone{--case-width:280px}.folio-world .journey-player button{min-height:62px;min-width:70px;padding:10px 8px;font-size:16px}.folio-world .journey-player{padding-inline:14px}.folio-world .journey-player>div{gap:0}.folio-world .journey-player>span{font-size:13px}.closing-brief-art{height:auto;min-height:0;padding:32px 16px 28px 36px;margin-top:20px;width:100%}.starting-brief{inset:auto;height:auto;width:100%;padding:23px 22px 29px;transform:rotate(3deg)}.starting-brief strong{margin-block:21px;font-size:24px}.starting-brief dl>div{padding-block:11px}.starting-brief dd{font-size:12px}.starting-brief dt{font-size:10px}.thread-board::before{top:104px;bottom:106px}.thread-board article:not(:last-child)::after{display:none}.thread-board{padding-left:20px}.thread-board article{grid-template-columns:52% 1fr;gap:0 15px}.context-slip,.outcome-slip{padding:18px 12px}.outcome-slip strong{font-size:25px;letter-spacing:-.03em}.outcome-slip>span:last-child{font-size:10px}.thread-board article::before{left:-24px}.attribution-return{display:block;padding-top:20px}.attribution-return>span{font-size:11px;line-height:1.7}.launch-excerpt li{font-size:12px}.closing-email{margin-top:23px}}
/* Remove unfinished exposed fragments; keep the screen gloss without filtering its text. */
.closing-brief-art>svg:first-child{display:none}.folio-world .phone-screen::after{backdrop-filter:none;-webkit-backdrop-filter:none}.campaign-folio-art path[stroke-width=".8"]{display:none}
/* Caption occupies its own row instead of colliding with the campaign's CTA. */
.folio-world .journey-caption{position:static;flex-shrink:0;bottom:auto;width:100%;padding:8px 16px 3px;font-size:10px;line-height:1.5;height:auto;text-align:center}.folio-world .campaign-shot{padding-top:14px}.folio-world .campaign-poster{padding:12px 16px 14px}.folio-world .campaign-poster svg{height:110px;margin-left:-16px;width:calc(100% + 32px)}.folio-world .campaign-poster h3{font-size:28px;line-height:1.05}.folio-world .campaign-poster>span{font-size:10px;margin-top:10px}.folio-world .ad-action{margin-top:10px;padding:10px 14px;font-size:13px}.folio-world .booking-slot{top:250px}.folio-world [data-beat="2"] .person-context{max-height:none}
@media(max-width:760px){.folio-world .campaign-poster svg{height:96px}.folio-world .campaign-poster h3{font-size:25px}.folio-world .journey-caption{padding-top:6px;font-size:11px}.folio-world .booking-slot{top:230px}.folio-world .connection-shot h3{font-size:25px}.folio-world .person-context span{font-size:11px}.folio-world .person-record{padding:11px 12px}.folio-world [data-beat="2"] .person-record{top:106px}}

/* Distinct artifacts, one palette: folded streams, event records, a prepared brief. */
.campaign-folio-art{box-shadow:0 28px 50px #10091f40,0 1px 0 #ffffff45 inset}.folio-art-label{top:32px}.folio-art-label strong{max-width:6ch}.record-origin .campaign-entry-art{width:150px;height:90px;position:relative;right:auto;bottom:auto;margin:20px -6px -10px}.closing-brief-art{isolation:isolate}.closing-brief-art::before{content:'';position:absolute;inset:34px 37px 28px 67px;background:#eb947e;transform:rotate(-6deg);border-radius:2px;box-shadow:0 20px 36px #180d2b36;z-index:-1}.closing-brief-art::after{content:'';position:absolute;inset:30px 31px 28px 68px;background:#b8a0ce;transform:rotate(-1deg);border-radius:2px;z-index:-1}.starting-brief{border-top:4px solid #f3cd75;background-color:#f6f0fa;box-shadow:1px 2px 0 #ffffff55,7px 11px 20px #1a102930}.closing-section{background-image:radial-gradient(ellipse at 83% 45%,#75517a26,transparent 50%)}.attribution-folio{box-shadow:0 12px 32px #63364b09}.record-person{box-shadow:0 5px 14px #63364b0d}.record-result{box-shadow:0 6px 14px #a7593512}
@media(max-width:760px){.closing-brief-art::before{inset:38px 21px 28px 36px}.closing-brief-art::after{inset:34px 17px 28px 36px}.record-origin .campaign-entry-art{margin-top:12px;margin-bottom:0;width:120px;height:75px}.folio-art-label{top:20px}.folio-art-label strong{max-width:5ch}}
/* Keep the saved contact and calendar confirmation in separate vertical lanes. */
.folio-world [data-beat="2"] .person-record{top:106px}.folio-world .booking-slot{top:274px}
@media(max-width:760px){.folio-world .booking-slot{top:252px}}
@media(min-width:761px) and (max-width:1000px){.folio-art-label strong{font-size:27px;max-width:5ch}.folio-art-label{left:25px;top:28px}}

.folio-world [data-beat="2"] .person-record{top:133px}.folio-world .booking-slot{top:300px}.record-person{background:#fff9fb;border:1px solid #63364b18;box-shadow:none}.record-origin .campaign-entry-art{width:145px;height:auto;margin:18px 0 0;background:#eb947e;padding:12px;border-radius:2px 12px 2px 2px;box-shadow:2px 3px 0 #63364b12}.campaign-entry-art>span{font:9px var(--annotation);display:block}.record-origin .campaign-entry-art>strong{font:italic 22px/1.05 var(--editorial);margin-top:8px}.campaign-entry-art>i{display:block;font:9px var(--body);font-style:normal;margin-top:12px;padding:5px 6px;background:#f3cd75;border-radius:2px}
@media(max-width:760px){.folio-world [data-beat="2"] .person-record{top:106px}.folio-world .booking-slot{top:252px}.record-origin .campaign-entry-art{width:130px}}
@media(max-width:760px){.attribution-row .record-person{padding:16px 12px}.attribution-row .record-person p{overflow-wrap:anywhere}.attribution-row .record-person .record-source{padding-top:12px}}

/* Each section answers a different buyer question. */
.campaign-evidence{display:grid;grid-template-columns:1.1fr 1fr;border-top:1px solid #63364b30;gap:70px;padding-top:35px}.evidence-label{font:10px/1.6 var(--annotation);color:#775e85;display:block}.evidence-questions ul{list-style:none;padding:0;margin:20px 0 0}.evidence-questions li{font:500 24px/1.35 var(--body);letter-spacing:-.025em;padding:19px 0;border-bottom:1px solid #63364b20}.evidence-setup{padding:28px 30px;background:#e7d6df;border-radius:3px 28px 3px 3px}.evidence-setup h3{font:400 30px/1.1 var(--display);letter-spacing:-.035em;margin:20px 0}.evidence-setup p{font-size:13px;line-height:1.8;margin-top:15px}.measurement-editorial{gap:50px}.measurement-editorial h2{max-width:15ch}
@media(max-width:760px){.campaign-evidence{grid-template-columns:1fr;gap:28px;padding-top:24px}.evidence-questions li{font-size:20px;padding:16px 0}.evidence-setup{padding:23px}.evidence-setup h3{font-size:29px}.measurement-editorial{gap:20px}.measurement-editorial h2{max-width:none}.journey-editorial h2{font-size:36px}.investment-copy h2{max-width:none}}